Read what our Customers have to say about Kalungi.
See what Olin Hyde, Founder and CEO of LeadCrunch, had to say about Stijn and Kalungi.
Listen to what Rob Southern, CEO of Ascend Software had to say about Kalungi.
That’s the term Greg Clock used to describe the marketing efforts he found at Stave when he became the company’s CEO.
Stave provides procurement, asset management, and cybersecurity products for the ServiceNow network, the largest cloud-based business app company in the world. Mr. Clock came from ServiceNow to help take Stave to the next level.
Here’s how he relied on a fractional CMO to bring control to the chaos.
How does a ready-to-scale B2B SaaS company take the next step without a well-defined roadmap of how to do so?
That was the challenge facing Matt Redlon, President and CEO of Clario, a data and machine-learning solution that helps retail companies improve the efficiency and effectiveness of their marketing efforts.
“We interviewed several digital agencies with a great deal of experience in bringing retail and commercial packaged goods to market,” said Mr. Redlon. “But no one had the depth of experience in the software-as-a-service and product marketing categories we needed.”
Until they met the team at Kalungi.
You’re a new CEO. And you’re faced with two daunting tasks: merging two organizations with completely different cultures and navigating the challenges of introducing a new product and brand to market.
What would you do?
For Stanton Jandrell, CEO of Fraxion, the answer was obvious. Enlist someone who had successfully walked this path before. Someone who had helped B2B SaaS companies scale to the $20-$30 million level of annual recurring revenue.
That someone? Kalungi and it's SaaS CMO Service.
“I’m not kidding. We had nothing.”
So said Rob Southern, President, and CEO of Ascend Software, when describing his marketing department.
“We had no real search engine optimization, no tools, no program that we were executing on regularly for lead and demand generation, prospect nurturing, qualifying leads, or account-based marketing. Not only that, but our brand was many years outdated, and our positioning and messaging were not focused.”
At 20 years old, Ascend had been quite successful without marketing. A channel partnership produced a lot of new business for its accounts payable software. But, with new investor funding, Rob knew they’d have to do more.
Which is why he called on the team at Kalungi.