Keep Your Friends Close, Your Investors Closer
Never delay the communication of bad results, setbacks or surprises. Share the good, the bad and the ugly with the investors that own the company.
Never delay the communication of bad results, setbacks or surprises. Share the good, the bad and the ugly with the investors that own the company.
To hit the ground running as a SaaS VP of Marketing or CMO, these questions will help you build a long term plan and start delivering value right...
Don't dare to deploy your software before you have used it yourself. Not just test it. Use it. Make sure your investors have used it.