When you sign up for a full engagement, Kalungi will take full accountability of your marketing department which allows us to dedicate a portion of our monthly retainer to be based on performance outcomes. We can sign up for MQLs from inbound and outbound channels, increased viewership to the website, webinar sign-ups, subscribers to the blog, keywords ranking, etc. The longer we engage with our clients the further into the funnel we are willing to sign up for like SQLs and opportunities.

You can read more about how it works here.

Early on, there will be a time investment. But this ensures that all parties are aligned and everyone can share what the brand means to them. After that, the cadence is set by you. If you would like to meet once a week, you can. If you would like to be integrated into the contact strategy and help produce content, you can. We are fully capable of moving from there, but you can choose how involved you would like to be.

Our playbooks work best for B2B SaaS companies (companies that build and sell software products to other businesses). If you’re unsure whether we’re a good fit, reach out. Let’s talk!

We begin most engagements with a workshop. This typically takes about two days. We will talk to the l-team, anyone that is product-focused, and anyone that's customer-focused, and if we can interview a client we try to do this as well. In this workshop, we begin to plug in and download all the industry information, company info, and product info. We will produce ICPs and personas, begin messaging guidelines, and conduct a positioning exercise. The workshop is beneficial because we will set engagement goals and timelines for different activities to be completed. Once it's over, we can go back and begin working on all the different initiatives that will take you to the next level.

Kalungi's team is designed to scale and work flexibly to fit your marketing needs, whether you already have a team of marketers or have not yet made your first marketing hire. 

Our team will meet and coordinate regularly with your existing sales and marketing teams to make sure they are closely aligned, strengthening your function and filling the cracks in sync with your team.

It depends on how fast you want to get going. A typical full-service engagement with a fractional CMO and team of specialists starts at $45,000 per month. However, we also offer a range of smaller-scope engagements with a significantly lower price tag, including coaching, audits, and more.

The best way to find your number is to book a call so we can learn more about your specific scenario.

While the final price will depend on the seniority of your coach and your specific needs, CMO coach engagements start at around $6,500 per month. Get in touch with us for a more accurate estimate according to your situation.

Kalungi is a certified Google Partner, which means we're able to provide clients with a bigger selection of features and benefits when advertising with Google. It also means we're certified as maintaining a high optimization score on our accounts and our team has demonstrated proficiency in all necessary certification courses. Learn more.