Kalungi Summer of B2B SaaS
SUMMER-OF-SAAS-V2-PICS

Leap into rapid growth with our free Summer Founder Series and splash into your best-ever go to market success in 2024!

Energize your marketing with the key components of a rapid growth playbook used with over 100 successful SaaS companies from startup to enterprise-level.  

Get the insights you need to lead your team to produce efficient, scalable growth in 2024, with sessions on...

Attend at least 3 of the 4 webinars and earn your Kalungi Summer Program Badge to show off on LinkedIn. 

If you’re a SaaS founder or stakeholder looking to right-size your go-to-market strategy to perfection, get ready for the best summer of your life! 

Read on below to get more details about each session. See you there!

Reserve your seat today

Leap into rapid growth with our free Summer Founder Series and splash into your best-ever go to market success in 2024!

Get your marketing team "beach-ready" with the key components of a rapid growth playbook used with over 100 successful SaaS companies from startup to enterprise-level.  

Get the insights you need to lead your team to produce efficient, scalable growth in 2024, with sessions on...

Attend at least 3 of the 4 webinars and earn your Kalungi Summer Program Badge to show off on LinkedIn. 

If you’re a SaaS founder or stakeholder looking to right-size your go-to-market strategy to perfection, get ready for the best summer of your life! 

Read on below to get more details about each session. See you there!

Reserve your seat today.

Session 1: Thursday, May 30, 2024 at 10am PT / 1pm ET

Master your go-to-market for B2B SaaS

brian2

Brian Graf
Chief Executive Officer
Kalungi


Before you spend a single dollar on building a marketing team, you need to know how much is “just right.” Where to point the effort? How quick to move? How far to go?

There are GTM priorities, bandwidth, competitors, frictions, multiple focuses to consider – and you need customers now.

Learn how B2B SaaS companies master their early GTM and stand up a marketing team (inhouse, fractional, agency, specialists) that efficiently delivers revenue growth.

stijn2

Stijn Hendrikse
Co-Founder
Kalungi

Just for attendees
 
GTM Forecasting for B2B SaaS [template]: Forecast your growth and return on marketing spend

• Win an opportunity for a 30-minute 1-1 with Brian Graf to discuss your GTM plans
Session 2: Thursday, June 27, 2024 at 10am PT / 1pm ET

Own your CRM: Automation for B2B SaaS success

brian2

Brian Graf
Chief Executive Officer
Kalungi


Very, very few B2B software startups reach the full potential of their CRM software, but you will! Your CRM is the central “brain” for SaaS marketing success that can make or break your go to market.

Learn how to maximize Hubspot’s Marketing and Sales Hub in setup and daily usage so your teams stay focused on the right efforts and win!

Benefit fully from data and automation while nurturing customers through a predictable, trackable funnel primed for constant optimization.

fadi2

Fadi George
Co-Founder
Kalungi

Just for attendees
 
Hubspot Stage Definition for B2B SaaS [template]: Align your team instantly around a standard CRM flow

• Win an opportunity for a Free Standard Hubspot CRM Audit to uncover actionable opportunities for your team
Session 3: Thursday, July 25, 2024 at 10am PT / 1pm ET

Reporting up: Marketing metrics for B2B SaaS

yusuf2

Yusuf Mahmoud
Fractional CMO
Kalungi


Get ready to “report up” with confidence every quarter! Learn how to deliver a concise, accurate view of marketing for stakeholders at a B2B SaaS company.
 
Leadership, investors and employees need to know that marketing is on the right path to gather customers and build revenue fast.
 
We show you how to use both wins and frictions to tell a story that is rich in data and perspective, putting everyone on the same page.
 

Vaughan Immerwahr

Vaughan Immerwahr
Marketing Manager
Kalungi

Just for attendees
 
Quarterly Marketing Reporting [template]: Present quarterly results and forecasts to senior stakeholders

• Win an opportunity for a 30-minute 1-1 with fCMO Yusuf Mahmoud to examine your reporting for issues and opportunities
Session 4: Thursday, August 29, 2024 at 10am PT / 1pm ET

Energize your B2B SaaS funnel

Marika

Marika Francisco
VP of Digital Marketing
Kalungi


Every marketing funnel has hidden frictions, but your team can find and remove them!

Learn to dissect the B2B SaaS marketing funnel from end to end and tackle the thorniest frictions so new customers and revenue can flow.

Lead generation, conversion rates, content effectiveness, channel efficiency, customer segmentation, lead nurturing and more… we’ll dig into it all.

duff2

Duff Ferguson
Fractional CMO
Kalungi

Just for attendees
 
Website Optimization Checklist: Identify and fix critical frictions that many B2B SaaS companies miss

• Win an opportunity for a free Website CRO Recommendation Audit to improve your funnel quality

Session 1: Master your go-to-market for B2B SaaS (replay coming soon)

Before you spend a single dollar on building a marketing team, you need to know how much is “just right.” Where to point the effort? How quick to move? How far to go? Learn how B2B SaaS companies master their early GTM and stand up a marketing team (inhouse, fractional, agency, specialists) that efficiently delivers revenue growth.

Featuring Brian Graf, CEO of Kalungi and Stijn Hendrikse, Co-Founder of Kalungi and co-author of T2D3.
 

Session 2: Own your CRM: Automation for B2B SaaS success (replay coming soon)

Very, very few B2B software startups reach the full potential of their CRM software—let's make sure you're one of them. Learn how to maximize Hubspot’s Marketing and Sales Hub.

When your CRM is correctly set up and standardized in daily use, your sales and marketing teams can stay focused on the right efforts and win. Give your team a predictable, trackable funnel and all the customer data they need for managing deals, nurturing customers, and generating sales.

Featuring Brian Graf, CEO of Kalungi and Fadi George, Co-Founder of Kalungi.
 

Incredible clients that have benefited from the playbook include:

 

Looking to learn the fundamentals of a successful SaaS go-to-market?

Sign up now to reserve your spot!