When I work with a B2B SaaS Company, I always need to build a team of contributing writers. Here is how I usually find them.
Company values are critical to building a sustainable brand. Brand values need to be clear, constantly repeated and communicated and updated as...
Wow, How and Now. 3 key types of content that will ensure a balanced content marketing strategy that can scale and does not grow stale.
If you’re short on time, or just want to get your team’s juices flowing, using these “Title Generators” can actually be helpful. Give it a try.
Seattle has earned a new status of the Cloud Capital of the world. The number of F500 companies here per capital could also easily beat any other...
Building your own Content Marketing team to rely on is strategic for any Marketing function to scale.
If you do these 5 SEO for beginners tips and create actually good content, Google will start rewarding you with high search rankings.
When you struggle writing marketing content, think of Hoffer’s advice.
Turn your customer knowledge into a great Keyword Strategy. Don’t start by using a tool that is based on what Google wants you to focus on.
MightyCall is ranked in the top 3 Search Engine Ranking Positions (SERP) for 646 non-branded, mostly high-volume, Keywords.
Writing is every team members job. Either you check-in Code every day, or ship a piece of content daily. Not sure what to write about? Here are some...
These are our proven customer testimonial interview questions. This approach solicits quotes, insights, and input for your messaging framework.
A simple exercise to get going focuses on your Audience “Fears and Dreams” to increase conversion of your social media, landing pages, and email...
Shipping is very satisfying and great for team morale as well. Constant shipping has been more critical then ever though.
To Nail a Niche is applicable to most startups. You need to get to Product-Market-Fit. Getting close to your early Adopters and Innovators is the...
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