Metrics / OKRs
B2B SaaS metrics for beginners
Check out our beginner's guide to B2B SaaS metrics. Learn about the most important metrics and how they fit into the marketing funnel.
AUTHOR
Barnaby Bourton & Yusuf Mahmoud
Our Head of CMOs, Yusuf, and our ex-Content Specialist, Barnaby, are the co-writers.