As a shareholder, angel, VC, original founder, board member or private equity firm you have to strike a balance between encouragement, support and taking "initiative" when helping your portfolio members. Marketing can be a challenging topic.
Our programs, and coaching offerings, are very suited for a "gentle but firm", inspiring approach. Our model lets us focus on making your portfolio company team successful without them feeling we are trying to compete for their team members jobs.
Our goal is to let your team and marketing leaders grow so we can wrap up our work and move on to the next company that can benefit from our help.
WHAT WE DO
A quick assessment to review the "state of marketing" of your SaaS Investment.
A workshop with the company leadership team to develop a joined marketing plan.
While it can be a big time commitment to do them both at once, we have seen the combination of the Check-in and Planning workshop to have the biggest impart.
Are your assumptions backed by the actual state of the team and infrastructure?
Feel free to reach out to us in confidence and discuss any needs that you see in your portfolio companies. Since our approach is always to enable and teach, with a transparent objective to make ourselves obsolete, you should feel very comfortable introducing us for a conversation with the leadership of your portfolio companies.