Fractional CMO

Adriano Valerio

A seasoned marketing executive with 15 years of experience and a proven track record of driving strategic growth across diverse industries and organizational scales in B2B, B2C and D2C, Adriano brings a blend of strategic leadership, hands-on execution, and business insights to every project. 

With a data driven vision and a passion for delivering tangible results, Adriano have spearheaded initiatives ranging from brand positioning and messaging refinement to setting up impactful product launches and optimizing marketing funnels across various channels, driving qualified leads and enhancing brand visibility. 

Prior to joining Kalungi Adriano worked as a consultant for different clients in the SaaS Industry in Latam and Europe, where he specialized in Financial Services and Web3/Blockchain companies. Outside of work, Adriano is a former musician and professional cook.

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Results I've delivered



Average MQL increase


+ 6,000

MQLs delivered


+$12 million

Attributed ARR


9 months

Average engagement length

What customers are saying

It’s difficult to stand up a marketing team in any situation, but particularly with a third party. I’m really glad we had Brian, because he had all that impact on the business and still delivered consistently.

Brian took some of our folks who don’t have expertise in marketing and surfaced their wisdom and their experience in a way that helped move our product understanding forward. That was extremely valuable and was part of my favorite outcomes. I still reference that slide deck daily.

Brian and his team have been critical to our success to date. We did not have a single dollar in SaaS revenue when we first engaged. He took us from defining our ICP to initial SaaS sales and through our continued growth to this point. We’ve exceeded our sales goals in each of the first three months of our operation and seem to be on a very exciting trajectory going forward.

My certifications

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Inbound Marketing Certified


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T2D3 Certified Practitioner


What I've written

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