Marketing Leadership
Forecasting Like a Weatherman
Transform your sales forecasting with actionable insights, focusing on accountability and improvement rather than perfection. Learn how to build a...
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Syntropy
Paying People the Syntropy Way
Discover how Kalungi is evolving its compensation model to reward clarity, creativity, and contribution, aligning pay with global market values...
Stijn Hendrikse
Oct 31, 2025
Marketing Leadership
When the Noise Pays and the Signal Whispers: The Innovator’s Dilemma Through a Syntropy Lens
Discover why top companies miss obvious market shifts, exploring the Innovator’s Dilemma through a syntropy lens, and learn how to extract valuable...
Stijn Hendrikse
Oct 25, 2025
Strategy & Planning
How to Turn Your To-Do List Into a Signal Generator
A simple, AI-era framework to manage work with meaning. Learn how to link your OKRs, to-dos, and signal tracking in one Syntropic system that helps...
Stijn Hendrikse
Oct 18, 2025
Marketing Leadership
Zero-Sum Game
Transform your marketing funnel by creating clear, precise, and effective strategies for each stage of the funnel with a smarter ICP and sharper...
Stijn Hendrikse
Oct 17, 2025
Marketing Leadership
The Syntropy Marketing Development Matrix: How to Evolve Your Role from Executor to Signal Creator
A practical framework for marketers to evolve their work from entropy to syntropy—creating compounding value through clarity and delegation.
Stijn Hendrikse
Oct 16, 2025
Strategy & Planning
How We Hire at Kalungi: Building the First Syntropy Agency for the AI Era
At Kalungi, we hire for signal — not noise. Here’s how we find and grow humans who create syntropy in an AI-saturated world.
Stijn Hendrikse
Oct 15, 2025
Marketing Leadership
The Strategic Impatience Tax: Why B2B SaaS CEOs Kill Growth Before It Can Grow
B2B SaaS CEOs kill growth initiatives too early. Learn the framework to know when to pivot vs. persevere, and get the planning system that prevents...
Antoine Vial
Oct 14, 2025
Syntropy
Creation Before Orchestration: Aligning Marketing Teams and Automation Efforts for an Impactful AI Rollout
Learn how aligning marketing teams and AI can create impactful results by prioritizing creative resonance before efficiency in AI implementation.
Jesus Goncalves
Oct 14, 2025
Content Marketing
Publish or Be Forgotten: Why Every Knowledge Worker Must Ship Their Signal
Your best ideas die in chat threads and meetings unless you publish them. Every knowledge worker creates signal daily — but only those who ship it...
Stijn Hendrikse
Oct 14, 2025
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